Huairen porcelain products displayed at a Chinese ceramics exhibition

Huairen Modernises Porcelain Industry to Expand Global Market Reach

BEIJING, Nov 12 – Huairen City in north China’s Shanxi Province is stepping up efforts to bring its porcelain industry to international markets through technology, improved product design and stronger trade links.

The city’s transformation was highlighted at the 2026 China (Beijing) International Exquisite Ceramics Expo, which opened on November 5. At the event, 20 ceramic producers from Huairen showcased their products and traditional craftsmanship.

The exhibition also highlighted how the city is combining its porcelain-making heritage with modern manufacturing methods.

Technology transforms porcelain production

Huairen has traditionally relied on experienced craftsmen to judge kiln temperatures and prepare glazes based on their skills and experience.

However, local manufacturers are now adopting digital technology and intelligent production systems to improve efficiency and product quality.

At factories in the Huairen Economic and Technological Development Zone, robotic arms apply glaze with greater precision. Meanwhile, intelligent kilns maintain consistent temperatures throughout the firing process.

These changes have helped shorten production cycles by nearly 30 per cent.

According to the report, 42 production lines in Huairen have completed intelligent upgrades. As a result, local manufacturers have raised their qualified product rate to 85 per cent and reduced energy consumption per unit by 18 per cent.

The city also has 31 ceramic-related businesses working across raw materials, research and development, manufacturing, testing, logistics and marketing.

From traditional tableware to modern designs

Huairen’s porcelain industry now produces more than 20 product categories. These include everyday tableware, hotel porcelain, packaging products and decorative ceramic artwork.

In addition to improving manufacturing, local businesses are placing greater emphasis on product design and consumer appeal.

For example, some products combine traditional ceramic techniques with modern branding. These include hotel tableware and co-branded items featuring Disney characters.

More than 1,000 types of Huairen ceramic products are currently available at an exhibition hall in Yiwu International Trade City.

A nearby 1,000-square-metre warehouse also supports cross-border trade. It allows international buyers to view products, select items and place orders through a central facility.

Strengthening its international position

Huairen’s porcelain industry has reached an annual full-industry-chain output value of 6.3 billion yuan.

The city is also building its reputation through stronger product standards and geographical indication protection. In September, the Huairen municipal government was included among the founders of China’s national demonstration zones for geographical indication protection. It was the only selected location in Shanxi Province.

These developments reflect Huairen’s efforts to strengthen its position in the global ceramics market.

By combining traditional craftsmanship with smart manufacturing, better design and international trade facilities, the city aims to make its porcelain products more competitive overseas.

Source : PR Newswire | Rewritten By Minutesmy

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