KUALA LUMPUR: National music icon Datuk M. Nasir and his company Luncai Emas Sdn Bhd have filed a lawsuit against MyTeksi Sdn Bhd over allegations that he used his name and brand without permission for commercial promotion purposes on the company’s platform.
The suit was filed by M. Nasir, or his real name, Mohd Nasir Mohamed, 69, together with Luncai Emas through Messrs. Zulpadli & Edham at the High Court here on April 27, naming MyTeksi as the defendant.
Case management is set for June 29 via e-Review before Deputy Registrar S. Malarselvi.
Based on the writ of summons and statement of claim obtained by the media today, the plaintiff claims that the defendant used the name and brand “M. Nasir” in the promotion of a coffee drink marketed as “M. Nasir’s Favorite” through the defendant’s official Instagram account without permission.
According to the plaintiff, on April 23, 2025, the defendant uploaded advertisements via the Instagram accounts @grabmy and @grabfoodmy featuring cups and cans of coffee labeled “GrabFood” and “GrabMart” to promote products or services offered through the company’s platform.
“In addition to the advertisement, the caption used was “M Nasir’s favorite coffees” followed by the phrase “Dua-dua pun Grab ada” which directly refers to M. Nasir and gives the impression that the product or service is related to him,” according to the statement of claim.
The plaintiff claimed that the unauthorized use of the name and brand “M. Nasir” caused misunderstanding and confusion among the public, thus damaging the singer’s good name and reputation.
The plaintiff also claimed that the advertisement did not include any disclaimer or explanation that the reference to “M. Nasir” was not a reference to the artist in question or that he had no involvement with the defendant or the products and services being promoted.
According to the plaintiff, the use of his name in a commercial context was clearly intended to benefit from his reputation and commercial value to promote the defendant’s products and services without the plaintiff’s need or knowledge.
Accordingly, the plaintiff is claiming general damages, exemplary damages of RM3 million, aggravated damages of RM2 million, interest and costs.
The plaintiff also applied for an injunction to prevent the defendant, its agents and employees from continuing to use the name and brand “M. Nasir” for commercial purposes, in addition to requesting an order for the defendant to submit a statement of profits earned from the sale of drinks advertised using the name “M. Nasir’s Favorite”.
— BERNAMA
